Immutable X to Work with GameStop on NFT Marketplace

Another big step forward for the Immutable X team, who appear to be on track to define blockchain gaming in 2022 and beyond.

An NFT marketplace is expected to be launched by GameStop and Immutable X in 2022, which might be a watershed moment in the crypto gaming industry. Initial funding of $100 million (which can climb to $150 million through incentives) will help launch Immutable X tokens and attract some of the best NFT artists.

Despite GameStop’s and GME’s tremendous grassroots popularity, Venture Beat’s Dean Takashi announced the alliance in a press release on February 3rd. This cooperation is a significant indication of the company’s future ambition. The two companies hope to capitalise on GameStop’s enormous market share and forge a new path forward for the gaming industry.

“GameStop, in partnership with Immutable, has the potential to cement itself as the ultimate destination for the next paradigm of gaming; true in-game economies that enable permissionless ownership of in-game items and value players for their time,” said Robbie Ferguson, Co-founder of Immutable in Takashi’s article.

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Immutable X’s blockchain community and GME’s extreme GME fans are both brought together in this arrangement, which Ferguson discussed on the Bankless podcast on February 5. In a way, the deal brings together two different industries and creates a new one.

“We’re really excited to partner, not only with the historic base of 50 million customers, but also this new vision of what they are building,” Ferguson told Bankless. “It’s not just a sexy headline, they are building an incredible team with a large amount of full-time staff on this.”

In theory, that should be enough to convince the old-school gaming purists that the future era of gaming is here thanks to Immutable X (like Tik-Tok and VeVe). It will be fascinating to watch what kind of NFT developers are brought on board to assist get the market off the ground. It’s a given that it should be about gaming, but there are no rules.

A future integration with OpenSea and other big gaming partners was also hinted at by Ferguson. Immutable is a force that can’t be slowed down. Over the past few months, the company has doubled the number of developers it employs to over 1,100.

The SuperStonk subreddit will include a surprise AMA from Ferguson later this week. However, it might happen at any time!

What is Immutable X?

This layer 2 scaling solution for NFTs, Immutable X, provides gas-free minting and trading, while not compromising the security of the most popular NFT-based Blockchain, Ethereum. There is a huge amount of scalability (up to 9,000 transactions per second), as well as a terrific developer and user experience with this solution. A number of the world’s leading content producers, like GameStop Tiktok, Disney/Marvel, and more, are using Immutable X to distribute their content.

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